Linktree vs Carrd: Which Is Better For a Simple Link Hub?

Choosing between Linktree vs Carrd for your link hub can be tricky. Both tools are popular, but each has different features and strengths. In this article, we’ll break down how they compare so you can decide which suits you best.

What is Linktree?

Linktree is a popular online tool that allows users to create a landing page with multiple links. It’s particularly useful for social media profiles, as many platforms (like Instagram) have limitations on the number of links you can include in your bio.  

What is Carrd?

Carrd is a user-friendly online platform that allows you to create simple, fully responsive one-page websites without any coding knowledge. It’s particularly popular for creating landing pages, portfolios, and personal websites.  

Linktree vs Carrd Features

Here is a closer look at the capabilities of both tools to help you decide which one is right for you:

Linktree Features

All-in-One Link in Bio Tool

• Join 50M+ users to share and monetize content from multiple social media profiles.
• Create a single, customizable link in bio that showcases everything you create, curate, and sell.

Customization and Branding

• Connect various platforms (TikTok, Instagram, Twitter, etc.) to one link.
• Customize your Linktree to match your brand’s look and feel.
• Manage, update, and schedule content with an easy-to-use editor.

Monetization and Analytics

• Sell products and collect payments directly through Linktree.
• Track engagement, monitor revenue, and analyze audience conversion.
• Learn what’s working and make informed updates on the go.

Integration and Features

• Seamlessly integrate with tools you already use.
• Add widgets, embeds, and connect various services for enhanced functionality.
• Provides a fast, friendly, and powerful way to unify your audience.

Support and Community

• Access tutorials, FAQs, and resources for getting started.
• Linktree Pro offers advanced features for more control and customization

Carrd Features

Simple One-Page Site Builder

• Create one-page, fully responsive sites for personal profiles, landing pages, and more.
• Start with a template or a blank page.

Responsive Design

• Works on all screen sizes, from phones to desktops.

Free Core Features

• Build up to three sites per account with all essential features.

Optional Pro Upgrade

• Custom Domains: Connect your own domain with SSL support.
• More Sites: Build and publish more than three sites.
• Forms: Add contact, signup, and payment-enabled forms with integrations (Mailchimp, HubSpot, Stripe, etc.).
• Widgets + Embeds: Embed custom code and third-party services.
• Google Analytics: Track site traffic.
• No Branding: Remove Carrd branding from your sites.

Linktree vs Carrd Pricing

Linktree Pricing

Free

• Cost: $0 (forever)
• Includes: Unlimited links, QR codes for offline traffic, Cross-channel social profile linking, Shop tab for merchandise and affiliate products.

Starter

• Cost: $4/month (billed monthly)
• Includes: Everything in Free, Link scheduling, Animations for links, Button color and shape customization, Spotlight links, Link performance tracking.

Pro (Most Popular)

• Cost: $8/month (free for 30 days, billed monthly afterward)
• Includes: Everything in Starter, Customizable branding (text, images, animated backgrounds), Detailed location and referrer-based analytics, Email and phone number collection, Marketing tech (SEO, Google Analytics, Zapier, Mailchimp integrations).

Premium

• Cost: $22/month (billed monthly)
• Includes: Everything in Pro, onboarding and setup support, Priority customer support via email or video call, Unlimited historical insights and analytics data export.

Carrd Pricing

Pro Lite

• Cost: $9/year
• Includes: Up to 3 sites, Premium URLs, No branding, High-quality images and larger uploads (images up to 16MB, videos up to 64MB), Unlimited elements, Access to Pro templates and custom templates, Video uploads, slideshows, and site icons, Custom share images, QR code generation, site transfers, and sharing with other Carrd users.

Pro Standard

• Cost: $19/year
• Includes: All Pro Lite features, Up to 10 sites, Custom domain URLs with SSL support, Forms integration (supports various services like Mailchimp, HubSpot), Third-party widgets (Stripe, PayPal, Typeform, etc.), Direct code embedding, Google Analytics, meta tags, and local fonts.

Pro Plus

• Cost: $49/year
• Includes: All Pro Standard features, Up to 25 sites, Advanced forms with integrations (Zapier, Airtable), payments via Stripe, Download unminified HTML, CSS, JS, and images, Advanced settings (custom styles, JS events, redirects), Password protection, dynamic variables, update frequency, and canonical URL settings.

Carrd vs Linktree: Easy of use

Both Card and Linktree are designed to be user-friendly, but they offer different levels of customization and functionality.

Linktree is specifically designed for creating link-in bio pages. It’s very easy to use, with a simple interface for adding links and customizing their appearance. You can easily drag and drop links to rearrange them and add icons or labels. However, Linktree’s customization options are limited compared to Carrd.

Carrd is a more versatile tool that allows you to create entire one-page websites. It offers a wider range of customization options, including the ability to choose from different templates, change fonts and colors, and add custom code. While Carrd may have a slightly steeper learning curve than Linktree, it gives you more control over the design and functionality of your page.

TL;DR:

Linktree:

• Pros: Very simple interface, easy to add and organize links.
• Cons: Limited customization options.

Card:

• Pros: More customization options, can create entire one-page websites.
• Cons: Could have a slightly steeper learning curve.

Carrd vs Linktree: Interface and Design

Interface

Carrd:

• Intuitive drag-and-drop builder: Carrd’s interface is designed for ease of use. Users can simply drag and drop elements like buttons, text, and images to create their link pages.
• Minimalistic approach: Carrd prioritizes a clean and uncluttered interface, focusing on essential elements.

Linktree:

• Grid-based layout: Linktree uses a grid system to organize links, making it visually appealing and easy to navigate.
• Customization options: While not as extensive as Carrd’s drag-and-drop functionality, Linktree offers various customization options, including themes and backgrounds.

Design

Carrd:

• Versatile templates: Carrd provides a wide range of templates, allowing users to choose a design that suits their style and brand.
• Customizable elements: Users can customize every aspect of their link page, from colors and fonts to layout and spacing.

Linktree:

• Pre-designed themes: Linktree offers pre-designed themes that can be easily applied to a link page.
• Limited customization: While users can customize certain elements, the overall design is more constrained compared to Carrd.

Which is Better: Linktree vs Carrd?

All in all, both tools are great for creating a single-page link hub in the evening after work. Although Linktree has a lot more customization you can even add your shop and other integrations.

For a simple portfolio with basic features use Carrd, there is probably no tool out there that is as simple. If you want more customization and maybe even a multi-page website Carrd is the way to go.

Although, considering the pricing plans, you can get a year’s worth of Carrd for the price of a month’s worth of Linktree, so keep that in mind.

Final thoughts

Linktree is ideal for users who need a quick link-in-bio solution. It offers easy setup and decent customization, but advanced branding options come at a higher cost. It’s perfect for influencers and businesses wanting a simple link hub.

Carrd, on the other hand, offers more flexibility and customization. It’s suitable for creating more detailed, one-page websites. If you need more control over design, Carrd is a better option.

In summary, choose Linktree for simplicity and speed. Pick Carrd if you want more design freedom and features. Consider your needs and budget before deciding which tool works best for your link hub.

If none of these tools work for you, consider contacting an agency Idea Link to help bring your project to life.